Self-Care for Ages 3–5

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Non-toxic lip gloss for kids made with clean, gentle ingredients

Non-Toxic Kids Lip Gloss – Summer Fun Gift Set or Singles

from $5.99

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from $5.99

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Detangler Leave-In Conditioner Spray

$10.99

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$10.99

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Magical Unicorn Makeup Kit for Girls featuring kids unicorn makeup set and rose gold unicorn makeup brushes with rainbow diamond case

Sold out

The Ultimate Unicorn Makeup Kit for Girls

$59.98

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$59.98

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The Sweetest Strawberry Makeup Kit for Girls

5.0 (1)

$39.98

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$39.98

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Refillable shampoo and kids bath products in strawberry or coconut scent

Natural 3-in-1 Refillable Shampoo, Body Wash & Bubble Bath

from $12.99

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from $12.99

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Clam Shell Compact Mirror

5.0 (1)

$7.99

Unit price: per

$7.99

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5-Piece Strawberry Cupcake, Mermaid or Unicorn Makeup for Kids

4.2 (5)

$29.99

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$29.99

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Small container of unicorn lip balm by Plant Makeup - pink lip gloss with colorful dried flowers on a white background

Unicorn Balm

5.0 (2)

$14.99

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$14.99

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Sale

Natural Kids Play Makeup Kit

4.8 (39)

Regular price ~~$40.99~~ from $19.99

Unit price: per

Regular price ~~$40.99~~ from $19.99

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Nemah’s clean baby lotion, non toxic baby lotion, kids body lotion, and non toxic kids lotion for soft, nourished skin, safe for newborns and kids

Non-Toxic Baby & Kids Lotion – Refillable Set

4.9 (10)

from $19.99

Unit price: per

from $19.99

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Nemah baby & kids body wash & shampoo — non-toxic, plant-based formula with chamomile, aloe, jojoba, and coconut oil for delicate skin

Non-Toxic Baby & Kids Body Wash & Shampoo – Refillable Set

5.0 (26)

from $19.99

Unit price: per

from $19.99

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Dabble and Dollop all natural bubble bath for kids in dessert-inspired scents

All Natural Bubble Bath for Kids: Mix, Match & Create!

4.9 (36)

$29.99

Unit price: per

$29.99

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Oh Flossy Play Lipstick for Kids in pink and purple, 100% natural and vegan, safe for sensitive lips, washable, and free from toxins

Sale

All-Natural Play Lipstick for Kids

5.0 (36)

Regular price ~~$11.98~~ from $5.99

Unit price: per

Regular price ~~$11.98~~ from $5.99

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$Non-toxic makeup sponge for kids, latex-free and safe for sensitive skin$

Non-Toxic Face Paint & Makeup Sponge

5.0 (35)

$4.99

Unit price: per

$4.99

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No Nasties Makeup 9-piece natural makeup set for kids, safe and non-toxic play makeup collection

9-Piece Mermaid or Unicorn Makeup Set for Kids

5.0 (42)

$49.99

Unit price: per

$49.99

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Face painting kits with stencils that stick, non toxic face paint set for kids with brushes, primer, and 40 reusable designs, safe childrens face paint kit

Face Paint & Reusable Stencil Bundle

5.0 (41)

$34.98

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$34.98

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Natural Glue Primer

5.0 (34)

$2.99

Unit price: per

$2.99

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4 bottles of peel-off, water-based non toxic nail polish for kids, a kid safe nail polish free from harmful chemicals

20 FREE Unscented, Non-Toxic Nail Polish for Kids

5.0 (42)

$9.99

Unit price: per

$9.99

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Pack of acetone free nail polish remover wipes for kids, designed for use with non toxic nail polish for kids, water-based and infused with vitamin E, castor oil, and aloe vera.

Water-Based, Acetone Free Nail Polish Remover Wipes

5.0 (31)

$9.99

Unit price: per

$9.99

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Sold out

Mermaid Glitter Kit

5.0 (47)

$24.99

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$24.99

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Four bottles of naturally scented peel off nail polish labeled as the best nail polish for toddlers, safe and non-toxic

20 FREE Naturally Scented, Peel-Off Nail Polish

5.0 (51)

$8.99

Unit price: per

$8.99

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Natural Origin Bath Bombs for Kids

4.7 (7)

$14.99

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$14.99

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Tear-Free Conditioner for Kids

5.0 (38)

$15.99

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$15.99

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Poppy and Pout kids lip balm in fruity flavors, natural kids chapstick with a push-up tube design for easy use by children

All-Natural Kids Lip Balm

4.9 (63)

from $9.99

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from $9.99

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Poppy and Pout lip balm, kids lip balm, natural lip balm for kids, and kids non toxic lip balm made with safe, eco-friendly ingredients for gentle, everyday lip care

Birthday Cake Natural Lip Balm for Kids

4.9 (48)

$9.99

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$9.99

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Natural Flavor Lip Gloss for Kids

4.9 (58)

$7.99

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$7.99

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Kids Nail Files (2-Pack)

5.0 (33)

$3.99

Unit price: per

$3.99

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Natural lip gloss for kids and clean lip gloss gift set with Strawberry, Cotton Candy, and Grape flavors, handmade in Australia with vegan, non-toxic ingredients

Natural Lip Gloss for Kids – Gift Set or Singles

5.0 (60)

from $5.99

Unit price: per

from $5.99

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Makeup rainbow brushes, kids makeup brushes set with case, featuring colorful bristles and a matching storage case for safe, fun beauty play

5-Piece Pastel Rainbow Makeup Brush Set with Standing Case

5.0 (44)

$19.99

Unit price: per

$19.99

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Reusable adhesive face paint and makeup stencils that stick, easy-to-use designs for kids’ face painting and creative play

Reusable Adhesive Face Paint & Makeup Stencils

5.0 (36)

$9.99

Unit price: per

$9.99

Unit price: per

Face painting kits, non toxic face paint set for kids with brushes, and primer, safe childrens face paint kit

Hypoallergenic Face Paint Kit

4.9 (36)

$24.99

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$24.99

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Ultra-soft microfiber kids makeup remover puff with hanging tag, replaces up to 500 single-use wipes, reusable and machine washable

Heart-Shaped Makeup Remover Puff

5.0 (36)

$9.99

Unit price: per

$9.99

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All-Natural Hair Spray for Sensitive Skin

4.9 (32)

$17.99

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$17.99

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Certified Biodegradable Bio-glitter®

5.0 (9)

$11.99

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$11.99

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Nail Sticker Sheet

5.0 (31)

$5.99

Unit price: per

$5.99

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Biodegradable hair part comb, best comb for parting hair, made from eco-friendly wheat straw for precise styling and reduced plastic waste

Biodegradable Comb for Parting Hair

5.0 (25)

$9.99

Unit price: per

$9.99

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Knot A Chance! Children's Detangler

5.0 (35)

$14.99

Unit price: per

$14.99

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No Nasties Makeup Eco Natural Kids Makeup pressed powder eyeshadow and blush, allergen-free, non-toxic play makeup for children

Sale

Eco Natural Kids Makeup Pressed Powder Eyeshadow & Blush

4.8 (42)

Regular price ~~$44.49~~ from $5.99

Unit price: per

Regular price ~~$44.49~~ from $5.99

Unit price: per

Dabble & Dollop limited-edition S’mores Bath Bomb Gift Set for kids with Chocolate Whip 3-in-1 and mini Marshmallow and Graham bath bombs

Bath Bomb Gift Set - S'mores Limited Edition

$24.99

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$24.99

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Toy Story Nail File Set

$7.99

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$7.99

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I Heart Stitch Toiletry Bag

$14.99

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$14.99

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Lilo and Stitch gifts for girls featuring a soft satin Stitch sleep mask

I Heart Stitch Sleep Mask

$14.99

Unit price: per

$14.99

Unit price: per

Sold out

Watermelon Bath Sponge

$5.99

Unit price: per

$5.99

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Sold out

EWG Verified, Natural Bubble Bath for Kids

$17.99

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$17.99

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Kids makeup kit with mermaid brushes and natural powders – clean, non-toxic mermaid gifts for girls

Sold out

Kids Makeup Kit, Mermaid Gifts for Girls

$59.98

Unit price: per

$59.98

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Halloween nail polish set with Halloween nail stickers, featuring safe, mess-free designs for fun Halloween nails

Sold out

Non-Toxic, Halloween Nail Polish Set

$19.98

Unit price: per

$19.98

Unit price: per

Organic chapstick lipstick-style lip balm for kids – vegan, non-toxic, nourishing formula with coconut and shea butter

Sold out

Organic, Natural Lipstick-Style Lip Balm for Kids

$11.99

Unit price: per

$11.99

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Sold out

Detangler & Leave-In Conditioner for Kids

5.0 (34)

$16.99

Unit price: per

$16.99

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You're viewing 1-48 of 51 products

Why shop with us

Ingredient transparency

Strict standards

Expert guidance

Where mindful parents shop

Customer reviews

Most Asked Questions

We carefully select every product to meet the highest safety standards, steering clear of any harmful or questionable chemicals. Our products are made with natural or naturally-derived ingredients that are gentle on young, absorbent skin.

We follow the Credo Clean Standard—including The Dirty List™ of 2,700+ banned ingredients—but we go even further by excluding all petroleum-derived colorants (FD&C dyes and Lake pigments) for the cleanest formulations possible.

Not in the way you might think. We believe makeup, when used for play, is a way for children to express creativity and imagination—just like face painting or dress-up. Some kids love playing ‘school’ or ‘house,’ while others naturally mimic the grown-ups they admire.

We’re not here to encourage makeup for appearance; we’re here to ensure that if makeup becomes part of their playtime, it’s made with safe, gentle, and non-toxic ingredients that respect their health.

If your child has known allergens, we recommend reviewing the full ingredient list on the product page before purchasing.

Every formula is reviewed by our in-house allergist to ensure it meets the highest safety standards. While not every product is classified as hypoallergenic, each is formulated to be gentle on sensitive skin. Since every child is unique, we recommend a quick patch test on the inner elbow before use. Your child’s safety and comfort are always our top priority.

Have another question? Read our full F.A.Q.